Tag: Location

Agatha Christie – They Came to Baghdad | Review

Title: They Came to Baghdad

Author: Agatha Christie

Type: Fiction

Page Count: 192

Rating: 4.5/5

I liked pretty much everything about this one and so I’m super happy that I finally got to it. One of the main things that I enjoyed was actually the way that the location names captured the time it was written, including the H at the end of Basrah and the fact that London Heathrow was called Heath Row Aerodrome.

Then there’s the killer murder mystery at the heart of this, along with the kickass female lead who isn’t about to let gender norms stop her from having adventures. The result is a super fun little murder mystery with a lot going for it, and I don’t think there’d be anything wrong with it being your first Christie because it works quite nicely as a standalone.

And that’s your answer to the “would I recommend it?” question, so a little more on the why. I just think Christie’s great when she writes about other countries, which is one of the reasons why I love Death on the Nile so much.

Learn more about They Came to Baghdad.

 


Dave Kerpen – Likeable Social Media | Review

Title: Likeable Social Media

Author: Dave Kerpen

Type: Non-Fiction

Page Count/Review Word Count: 262

Rating: 9/10

 

Dave Kerpen - Likeable Social Media

Dave Kerpen – Likeable Social Media

 

Likeable Social Media is one of the finest books on social media marketing that I’ve ever read, and I’ve read a lot of them – I came across this one towards the start of my career, and it’s practical enough that I was able to apply a lot of what I learned to my clients. In fact, I still do it every day.

One of the coolest concepts that Dave covers, and they are concepts rather than direct lessons in how to use social platforms (because that would quickly go out of date), is the concept of nano-targetting. When you’re running a set of social advertisements, you usually aim to hit a fairly wide, but still targetted, audience – Dave suggests trying the opposite, trying to be so specific with your adverts that you hit a super-targeted audience.

In this instance, he talks about how he ran messages via advertisements to his wife, targeting her by her age, location, employer and interests, and he’s also talked about how people now use the same technique to specifically target him, asking for a job. It’s certainly one of the coolest uses of social advertising that I’ve come across.

Overall, this book is of a high standard and its concepts and contents have aged well – whether you’re new to social media marketing or whether you’re already a veteran, it’s definitely worth your time. Dave’s written some other fantastic books for you to look at afterwards, too!

 

Dave Kerpen

Dave Kerpen

 

Click here to buy Likeable Social Media.